At 250 Million Daily Active Users, Instagram Stories Continues to Crush Snapchat

At 250 Million Daily Active Users, Instagram Stories Continues to Crush Snapchat

By contrast, Snapchat took a whole quarter to for its number of users to increase to 166 from 150 million. It also means that Stories' daily audience growth has picked up its pace as Snapchat's own daily audience growth struggles to surpass single-digit percentages.

To accelerate its Stories viewership even more, Instagram is giving people more to view within Stories. Instagram Stories now has 50% more DAUs than Snapchat, and that lead will likely only widen. Tap that to add a replay of your live video to Instagram Stories for 24 hours.

Instagram's now 250 million daily active users outpaces that of rival Snap Inc.

Facebook has been trying to make Instagram as feature rich as possible. In an interview with CNBC, the executive said that Facebook invented the "Feed" format - a collection of media shared from friends and other pages - which Instagram and other competitors now use.

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Now when a broadcast ends, you'll see an option at the bottom of the screen labeled "Share".

Disappearing video is great - unless you don't want it to disappear!

She said that both everyday users and businesses like Stories. Snap shares declined about 3 percent after the new Instagram Stories daily active user numbers were announced. When you do, the video will be available for 24 hours, just like all other Story content. The new feature allows users' friends or followers to catch up the moments they missed. Millions of people have been using it since its introduction.

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